1. A Beautiful Day – Brought to you by West Cork Tourism and the MV Julia!

    September 28, 2009 by Christine

    “Every accomplishment starts with the decision to try”

    MV Julia Sailing in to Cork City
    MV Julia Sailing in to Cork City

    On Friday last the MV Julia sailed in to Cork after months of tireless work by West Cork Tourism led by Conor Buckley. I had the privilege of working with the group since the beginning of the year when the plans to buy the ship came to light – and back then, the reality of her arriving to Cork was just a dream. The idea that 300 people would pledge €10,000 each to become shareholders of a Co-op may have seemed like madness but when people showed up in their thousands to support, the group knew this may just be possible!

    I have never met such a group of determined people who, from the beginning were not willing to take no for an answer and even after hours and days when it seemed like it would never happen they refused to give up the good fight.

    It’s an amazing thing to witness such people at work – all fighting for something which will not make the difference to their pockets but a difference to the region that they grew up in and love.

    The return of the Cork Swansea route is worth hundreds of millions to the Cork and Kerry region and when in service will create well over 500 new jobs. The Fastnet Line is due to commence service next March 2010 but between now and then the group will continue to work to raise another €2.5 million for working capital.

    Seeing the MV Julia sail past Roches Point and Cobh and in to Horgan’s Quay last Friday was an amazing feeling and seeing Conor and the men who lost many nights sleep while doing deals to get her this far on the bow made me feel extremely fortunate to have had the chance to work with such amazing people. The feeling of goodwill and hope on the pilot boat I and 11 others were on was fantastic and in days where the news is full of negativity and depression, we all felt lucky to be witnessing the most positive and hopeful event to be taking place in the country that day.

    Pilot Boat  - 25.09.09

    We were joined by TV3 and RTÉ as well as the Irish Examiner and I think it is safe to say that we all went away with a spring in our step with the realisation that there are great things happening around us every day and it’s not all bad news.

    It just goes to show that even today, if you have a dream and you’re determined to make it work, it will work. Well done Conor and all at West Cork Tourism for the new hope and motivation – if you could bottle and sell it you would all be millionaires! It was “A Beautiful Day”!

    Past Blackrock Castle

    Watch TV3 News Piece on the MV Julia Arrival;

    http://www.tv3.ie/videos.php?video=14150&locID=1.2.&date=2009-09-25&date_mode=&page=2&show_cal=1&newspanel=&showspanel=&web_only=&full_episodes=

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  2. DMdesign Do Not Design Wedding Invitations But If They Did…

    September 19, 2009 by Siobhan

    An Engagement Shoot with a Difference

    Wedding Stationery Suite

    DMdesign do not design wedding invitations….but when you are a graphic designer and your sister is the bride-to-be (and owner of DMpr, our sister company!!), and you’re asked to design an unusual wedding invitation it’s a different story. In fact it was an honour to do it. Christine and her smashing husband to be, Kenny, will marry 2 weeks from today. The easiest clients in the world gave me a blank canvas to design their wedding invitations. It was a dream to work with photographs taken by Keith and Evelyn Woodard from Killarney with concept and direction of shoot by the bride-to-be.  It’s amazing what can be done with a €30 wedding dress from a vintage store, a net curtain for a veil, a pair of wellingtons,  a rowing boat and a handsome couple. And the setting….the lakes of Killarney on a sunny day (a rare sight you might say). Tourists gathered around during the shoot and congratulated Christine and Kenny on their wedding day!! “Oh, you guys look so cute” (spoken in your best American accent). I’m sure they went home to tell their friends about the Irish bride in wellingtons at the lakes of Killarney.

    It was an engagement shoot with a difference. Kenny is a rower and the concept was to have Christine pulling him ashore in time for the wedding – after years of coming up with creative concepts for her clients, it was easy for Christine to pull one together for herself. So with these amazing results to work with, the first thing I did was change the colour pictures to sepia to give a classic old world style. Colours and type were chosen carefully. The suite included a wedding invitation, DL size with a folding flap in the front to hold the RSVP and a card with directions and accomodation details and a DL evening invitation similar to the wedding invitation.  Over many years of trial and error I have managed to create a CMYK gold, this avoids printing a spot gold (printing spot gold increases the print costs).  The printing was beautifully finished by Allied Print on Challenger offset and sealed in a gorgeous conqueror envelope….divine.

    Christine and Kenny told me they were inundated with compliments on the wedding stationery….some commented they ‘were out of this world’, and unlike anything else they had ever seen.  As I am  a perfectionist it’s rare to complete a design that I am 100% happy with but I loved this project and it proves when a designer is left to do what they do best, the results are always better.

    A successful wedding project and not a bridezilla in sight!

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  3. The IQ Challenge

    September 14, 2009 by Christine

    American in IQ

    Some people like to challenge themselves in different ways – some like to do a marathon, others decide to swim to swim the Irish sea…and others, well others like to see if they can fit in the Toyota IQ.

    Check out exhibit A above – a friendly American tourist who requested to have his picture taken in the car if he could fit in it – which he did! The IQ is so roomy, I even reckon that another person of the same size could fit in the passenger seat – but possibly not in the back!

    Anyway, it’s just another example of how big this little car is!

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  4. How to Choose a Great Graphic Designer?

    September 11, 2009 by Siobhan

    Working in the business for years I have met many business people who are at their wits end with a designer or design agency and desperately need the advice of a competent designer. They no longer have time to spoonfeed their existing agency and need good advice and direction for their brand.

    A good graphic designer must have the ability to tell a story visually. Having some knowledge of Photoshop doesn’t make someone a designer. A qualified and experienced graphic designer, will understand precisely the requirement of his/her clients and their business. While some projects demand a serious approach, others can be expressed best in a light hearted manner. A good designer will decide the best way for effectively communicating your message to your target audience.

    If you haven’t already experienced it yourself, then you’ve probably heard some of the nightmare stories about trying to find or work with a suitable graphic designer. It can be difficult, time consuming and frustrating to say the least.

    So, what do you look for?

    • A strong portfolio

    Do the projects look professional and eye-catching? The imagery should be compatible with the content and designs should be unique.

    • A strong sense of marketing

    Pretty images are a dime a dozen. The designer should be able to clearly explain the goal of each piece and how effective it was for their client

    • Excellent business skills

    A good designer stays on top of all the details of your project and makes the best use of your time and money.

    • Formal education in graphic design, not just software skills

    Graphic design is a creative process with foundational principles that have a direct impact on the effectiveness of printed communication. A designer’s software skills have little impact on their ability to translate your brand.

    • Personable and professional demeanor

    Work with someone you’ll enjoy working with and who provides a professional service.

    • Great Problem Solvers

    All graphic design projects have obstacles, knowing how to overcome them is crucial. Ask them to show samples of work where they solved a significant design problem for a client.

    • Handling Deadlines

    Make sure that the designer has proven ability to work under pressure and meet deadlines. Ask them for references or testimonials from their existing clients.

    We recommend that after you’ve done your homework and chosen a competent graphic designer, let them do their job. Graphic design is a lot more than just making something look good. There are a lot of technical details that have scientific backing that you may not know about. In most cases it’s in your best interest to focus on what you are an expert in and let them focus on what they are an expert in. You will see far better results that way.

    Remember finding the right designer can be a tough job, but once found he or she can do wonders for your business!

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  5. IQ Car Tax – Nice Incentive but not as nice as in the UK!

    September 7, 2009 by Christine

     One of the beauties about the IQ is that the tax for the year will only set you back €104. This is because its engine technology means carbon dioxide emissions have broken the crucial sub-100g/km level. How nice of the government to incentivise drivers to purchase such an economical car with such low road tax.

    However, the IQ is exempt – yes, that’s right, EXEMPT from road tax in the UK. So not only are we paying a higher price for cars here, we’re also paying car tax for the privilege of driving on bad roads when the neighbour next door is whizzing around with €104 (whatever that is in sterling) in their back pocket! That money could be put towards a nice pair of shoes which would go lovely with the car. How annoying!

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  6. Toyota IQ – A Clever Little Thing!

    September 4, 2009 by Christine

    It can even handle driving over grass in the middle of the road!

    Being a mere 5ft 2” my motto has always been that the best of things come in small parcels…to which I often get the reply “so does poison”! Getting the keys to the Toyota IQ Strata, I decided I was going to put this motto to the test !

    First impressions on seeing the IQ were that I actually thought it would look smaller and it seemed even bigger again inside. It’s quite a high car so once the door is closed you quickly forget that you’re sitting in a vehicle that is just 290mm long! The IQ is really a  three-seater if the front passenger pulls their seat far enough forward to let the person in the back have some knee room but as I have my seat pulled so far up an adult can easily sit behind me too!

    The 1 litre petrol engine is no rocket but it is surprisingly nippy.  Zero to 100kmh takes about 15 seconds and top speed is claimed to be 150kmh. The gearbox is smooth and light to use although every now and again moving from first to second gear can seem a little rough – but maybe that’s just me!

    If this car was a person it would be from the Dublin suburbs with parents from the country – it prefers the city life but can adapt well enough to the country boreens too!

    The radio took a while to tune and I’m still not entirely sure how I ended up getting the stations tuned in but when I lose reception on entering a new county I’m reluctant to mess with it again!

    The Strata doesn’t have air conditioning or the leather heated seats which the Luna enjoys but is comfortable to drive nonetheless. My one problem is that in any make of a 2009 car, air conditioning should be a standard these days which leads me to miss my sunroof from my old car even more.

    There isn’t much space for spare change and bits of make up etc. which although can be a drawback is also an advantage as it stops me from cluttering up the car!

    It’s still early days but the IQ is great fun to drive, it’s nippy, and  easy to park (I wish I had it for my driving test for reversing around a corner!) and gets a lot of attention when parked up. As I’ve sold my old car I’m still deciding on purchasing the IQ when the honeymoon period ends but so far so good!

    At the moment, my least favourite thing about the IQ is the advertising – it’s just not clever enough for a car which is beyond clever.

    Funny Toyota IQ Commercial

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